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Broadway family
Butterfly family
CCI family
CentralDigital fam.
DigitalDelivered f.
Express family
Focus family
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One Call
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PricesRite family
RadioActive family
Samy's
Starlight family
Stop4Camera fam.
Tri-State
Unique
US1 family
• index to dealers
• a request for help
• Dealer strategies:
a few examples
• All those
pretty logos
• The fine print
• Relevant reading
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Broadway Photo
Website: bwayphoto.com
Address: 2922 Avenue L, Brooklyn, NY 11210
Phones: 800-830-6090, 800-687-1740, 718-338-1800, fax718-338-3029
Domain: registrant: currently anonymous
prior registrant:
John Corbet
original registrant: Broadway Photo; Marvin Schwartz, 2/3/00
1264 E 31st St., Brooklyn, NY 11210
718-377-7860, fax718-338-3029; nicdevlin@aol.com
Alexa: contact: John Corbet, 2922 Ave. L, Brooklyn NY 11210; 718-338-1800, fax718-338-3029
Domain: broadwayphoto.net: registrant: Marvin Schwartz, 11/27/99
2922 Avenue L, Brooklyn, NY 11210
718-338-1800; admin contact: soleds@aol.com
NYS: Broadway Photo, LLC, 11/12/99
321 E. 89th St., Brooklyn, NY 11236
BBB: Principal: Marvin Schwartz, owner (report dated 12/23/04)
manager, David Laken (report
dated 2005);
Darin Krask (report dated 1/06)
337 E. 89th St., Brooklyn, NY 11236 [old address]
718-338-0634, 718-338-1352, fax718-338-3029, 800-951-9542, 800-709-4491
Owners... take a bow!
The owners of this group of dealers are Albert Houllou and Marvin Schwartz.
• Albert Houllou is identified as "CEO, Broadway
Photo LLC" on
a testimonial page
for Moruda, the website developer which has designed and maintained these dealers'
e-commerce websites for several years.
• Houllou and Schwartz identify themselves as Broadway's
owners on the testimonial page of
a New York management conusltant.
• Marvin Schwartz is named as Broadway's owner on the Better Business Bureau
report cited
above, and in two reviews by former customers on ResellerRatings.com. The more
detailed one is here.
• Albert Houllou is the current or former registrant of
at least ten domains which forward to dealers on this page. (His name has been
replaced on
some by
anonymous listings.) For example:
bwayphotovideo.com:
Albert Houllou, 205 Ryder Ave., Brooklyn
NY 11230; 718-376-6191; ah3979@aol.com
Others include bwayphotoandvideo.com, regalcamera.com, cameratopia.com,
infinitycamera.com, topchoicedigital.com, plasmatopia.com,
shipme4free.com, prefferedphoto.com, preferedphoto.com (the
last two are intentional misspellings, a common tactic to redirect viewers who
mis-type).
• Marvin Schwartz is the original registrant of this family's first and best-known domain,
as listed above:
bwayphoto.com:
Marvin Schwartz, 1264 E. 31st St., Brooklyn NY 11210; 718-377-7860
He is also the registrant of at least two others -- broadwayphotovideo.com which
forwards
to
bwayphoto.com, and broadwayphoto.net, which is not currently in use.
• We speculate that A&M Photo World was named for Albert & Marvin.
Family Ties?
In the former domain registration of Digital eTailer, a member of the Butterfly
family, Avram Sakkal used the address 205 Ryder Ave. This is the address of Albert Houllou,
co-owner of the Broadway family of dealers.
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A&M Photo World
Website: amphotoworld.com
Address: 2920 Avenue L, Brooklyn, NY 11210
Phones: 800-709-4491, fax718-338-0634
Domain: registrant: currently anonymous
(original?) registrant: Greg Sanders,
9/5/00
2922 Avenue L, Brooklyn, NY 11210
718-338-2950, fax 718-338-0634
NYS: A & M Photoworld, LLC, 8/9/00
321 E. 89th St., Brooklyn, NY 11236
Digital Liquidators
Website: digitalliquidators.com
Address: 2922 Avenue L, Brooklyn, NY 11210
Phones: 800-471-5899, fax718-338-1733
Domain: registrant: currently anonymous
(original?) registrant: Albert
Cohen, 7/12/00
2922 Avenue L, Brooklyn, NY 11210
718-338-3794, fax 718-338-3029
NYS: Digital Liquidators, LLC, 8/9/00
321 E. 89th St., Brooklyn, NY 11236
Preferred Photo
Website: preferredphoto.com
Address: 337 E. 89th St., Brooklyn, NY 11236 [may be outdated]
Phones: 800-927-0698, fax718-734-6167, others
Domain: registrant: anonymous, 3/11/02
NYS: Preferred Photo, LLC, 8/12/02
5014 16th Ave., Suite 233, Brooklyn
NY 11204 [a mailbox at Check in the Mail]
The Federal Connection
When a small business wants to bid to sell services or products to federal agencies, it must register with
a system called the Central Contractor Registry (CCR) in Washington. The information in the CCR is public.
Prestige Camera has established a separate identity from the other members of
this family, creatng its domain and corporation anonymously and working from
its own address (next door to the one used by Preferred Photo). But information
provided to the CCR by four of these dealers confirms their relationship:
Broadway Photo LLC: 337 E. 89th St. [Preferred's
address]
contact: Lisa Monroe, lisa@bwayphoto.com, 718-338-1800 x246
since 2/07: Frieda Eisen, frieda@bwayphoto.com, 718-338-1800 x221
Digital Liquidators LLC: 337 E. 89th St. [Preferred's
address]
contact: Esther Fried, frieda@digitalliquidators.com, 718-338-3794 x283
A&M Photo World LLC: 2992 Avenue L [should be 2922]
contact: Chad Tyler, 718-338-2950 x723, 718-338-0634
Prestige Camera LLC: 337 E. 89th St. [Preferred's address]
contact: Esty Fried, frieda@prestigecamera.com, 718-208-2935 x283
since 9/06: Frieda Eisen, frieda@prestigecamera.com, 718-338-1800 x246
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Prestige Camera
Website: prestigecamera.com
Address: 315 E. 89th St., Brooklyn, NY 11236
Phones: 800-432-2180, 718-208-2935, fax718-208-2939
other phones used: 718-257-5888, 800-432-2187, 800-745-0581, 800-432-2184, 800-745-6960
Domain: registrant: anonymous, 4/28/02
Wild Digital
Website: wilddigital.com [active since Sept. 2006]
Address: not on website
Phones: 800-685-5146, 800-685-5140, 718-307-7376, fax718-663-7123
Domain: current registrant: anonymous, 7/13/04
prior registrant: [no name] 1266 47th St., Brooklyn NY 11219
admin. contact: Yechiel Lichtenstein,
same address; 718-436-1766
NYS: Wild Digital, LLC, 9/29/04
337 East 89th St., Brooklyn NY
11236 [used by several dealers in this family]
• This resourceful family has recently revived two dormant
members, Camera Addict
and Regal Camera, to "compete" for customers... |
Camera Addict
[previously active from about 4/04 to early '06;
back online since mid-January '07]
Website: cameraaddict.com
Address: (mailing) 325 E. 89th St., Brooklyn, NY 11236
Phones: 800-414-4012, 718-512-0425, fax718-512-0428
Note: Shopping.com and Bizrate.com list Camera Addict's "corporate address" or "physical address" as
1531 Carroll st., Brooklyn NY 11213
Domain: registrant: anonymous; first created 6/16/02, created again 3/23/05
NYS: Camera Addict, LLC, 8/8/02
2417 East 65th St., Brooklyn NY
11234
Regal Camera
[previously active from about 8/02 to early '05,
then forwarded to Broadway Photo;
back online since mid-March '07]
Website: regalcamera.com
Address: not on website
Phones: 800-823-0982, 718-676-8643, fax718-421-4632
Domain: current registrant: anonymous, 4/4/05
prior registrant: Regal Camera,
205 Ryder Ave., Brooklyn
NY 11230
admin. contact: ah3979@aol.com;
718-376-6191
NYS: Regal Camera, LLC, 2/27/07
337 East 89th St., Brooklyn NY
11236 [used by several dealers in this family]
Alexa: contact information: Douglas Haddad, 3530 Bedford Ave., Brooklyn NY 11210;
718-951-8111
• Note: Douglas Haddad's online resume for Jobster.com credits him from 2001 to 2004 as "principal/owner" of Cameratopia.com,
"an e-commerce company with sales of $8 million annually." Cameratopia was a Broadway-family dealer online
from about 5/02 to about 12/04, and currently forwards to A&M Photo World.
Quest4Cameras
Website: quest4cameras.com (and others -- see below)
Address: not on website
Phones: 800-847-0983, cust. svc. 800-823-0982, 718-551-9964, fax718-551-9963
Domain Quadruplets... this family has registered four similar
domains which share an IP address:
• quest4cameras.com, location of this website; registrant: anonymous, 5/1/07
• quest4camera.com, forwards to quest4cameras.com; registrant: anonymous, 5/1/07
• qwest4cameras.com, forwards to quest4cameras.com; registrant: anonymous, 5/1/07
• qwestcamera.com, now forwards to quest4cameras.com; forwarded to Broadway Photo prior to 5/07
qwestcamera.com Domain: current registrant: anonymous
original registrant: qwestcamera, 4/4/05
205 Ryder Ave., Brooklyn NY 11230 [address of Albert Houllou]
admin. contact: qwestcamera, same address, 718-376-6191, ah3979@aol.com
NYS: Qwest Camera, LLC, 3/1/07
337 East 89th St., Brooklyn NY
11236 [used by several dealers in this family]
Millennium Camera
Website: millenniumcamera.com
Address: not on website
Phones: 800-850-1083, 800-805-0452, 718-208-2937, fax718-208-2938
Domain: registrant: anonymous, 5/11/07
NYS: Millennium Camera, LLC, 5/15/07
337 East 89th St., Brooklyn NY
11236 [used by several dealers in this family]
Note: dealer also uses 800-850-2209 and 800-850-1672, according to reports on ResllerRatings.com
The More The Merrier
In 2007 the whole Central Digital Family group
of dealers was acquired by the Broadway Family and repatriated from New Jersey to Brooklyn.
Their new "corporate address" is 2931 Avenue S, Brooklyn, NY 11229 (photographed here by
Don Wiss) but they appear to operate from Broadway's 89th St. warehouses (see photo links below).
Introducing the Broadway Family's newly-adopted members:
Central Digital, DBuys, IBuyDigital, IBuyPlasma,
Digital Megastore, Real Deal Shop
Note: After joining the Broadway Family, this group's ResellerRatings.com score plummeted from a lifetime average of over 8.5 (out of 10) to a 6-month average of 1.96 (as of January 2008).
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DEALER NOTES: photos of these locations
at DonWiss.com: 
Better Business Bureau -- an astonishing 860+ complaints,
here
Resellerratings.com has reviews here,
here,
here,
and here
San Jose Mercury News' Consumer
Action Hotline has recent comments
Special Note: This notice appears on ResellerRatings'
Broadway Photo page:
We detected and
disabled 50+ fraudulent "Very Satisfied" reviews for this
merchant. Due to the
continuous submission of said reviews,
we are no longer accepting new reviews for this store
as of 1/19/2006.
Authorized dealerships: (none that
we could find)
We neither encourage nor discourage purchases from any company mentioned
here.
Website and all contents ©2008 by sheddingsomelight.com. All Rights Reserved.
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