Shedding Some Light -- Some Dealers

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     17th Street family
     1StopCamera fam.
     Abe's family
     Adorama
     AllStar family
     B&H
     Broadway family
     Butterfly family
     CCI family
     CentralDigital fam.
     DigitalDelivered f.
     Express family
     Focus family
     MarinePark family
     MrAccessory family
     One Call
     PriceRite family
     PricesRite family
     RadioActive family
     Samy's
     Starlight family
     Stop4Camera fam.
     Tri-State
     Unique
     US1 family

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• Dealer strategies:
       a few examples

• All those
       pretty logos

• The fine print

• Relevant reading

Broadway Bound!

In 2007 this whole group of dealers was acquired by the Broadway Family and repatriated from New Jersey to Brooklyn.

Their new "corporate address" is 2931 Avenue S, Brooklyn, NY 11229 (photographed here by Don Wiss) but they appear to operate from Broadway's 89th St. warehouses (

).

Note: After joining the Broadway Family, this group's ResellerRatings.com score plummeted from a lifetime average of over 8.5 (out of 10) to a 6-month average of 1.96 (as of January 2008).

Central Digital

Website: centraldigital.com
Address: 298 Fernwood Ave., Edison NJ 08837  [see note]
Phones: 800-896-4661, fax718-254-9393

Domain: registrant: Central Digital Inc., 7/11/99
        252 Conover St., Brooklyn NY 11231; same phones

NYS: Central Digital, Inc., 8/29/00
        CEO: Mark Antebi, 618 Avenue O, Brooklyn NY 11218

the NASDAQ chronicle
In January, 2005, the owners of this group applied to take their company public and trade its stock on NASDAQ. The company comprises the six active dealers on this page, and would be listed under the name "IBUY."

In their public filing and in a story about it in Forbes Online, the company reveals not only its size, ownership and finances but its challenges. These include facing much larger competitors and relying on shopping comparison sites for visibility.

We think the Forbes article is worth reading for its glimpse into the world of web-only marketing.

DBuys

Website: dbuys.com
Address: 298 Fernwood Ave., Edison NJ 08837  [see note]
Phones: 877-993-2897, 718-787-1345, fax718-254-9393

Domain: registrant: DBuys.com, 11/25/99
        252 Conover St., Brooklyn NY 11231; 718-907-9113, sizisk@aol.com

        dbuys.net registrant: Steven Szklarz, Central Dictating Systems, 2/14/05
        1544 E. 4th St., Brooklyn NY 11230; 718-376-3727, sizisk@aol.com

NYS: DBuys.com, Inc., 8/29/00
        252 Conover St., Brooklyn NY 11231
        CEO Mark Antebi, 618 Avenue O, Brooklyn NY 11218

NYS: Central Dictating Systems, Inc., 4/18/77
        registrant: Paul Szkanz [probably a misspelling of Szklarz]
        136 William St., New York, NY 10038

IBuyDigital

Website: ibuydigital.com
Address: 298 Fernwood Ave., Edison NJ 08837  [see note]
Phones: 866-243-4289, fax718-254-9393

Domain: registrant: IBuyDigital.com Inc., 11/25/99
        252 Conover St., Brooklyn NY 11231; 718-787-9600

         ibuydigital.net registrant: IBuyDigital.com, 2/14/05
        same address, 718-907-9113, sizisk@aol.com

         ibuydigital.org registrant: Steven Szklarz, Central Dictating Systems, 2/15/05
        1544 E. 4th St., Brooklyn NY 11230; 718-376-3727, sizisk@aol.com

NYS: I Buy Digital Online, Inc., 9/12/01
        252 Conover St., Brooklyn NY 11231; CEO Elliot Antebi

        I Buy Digital.com, Inc., 12/6/04
        same address

        I Buy Digital Electronics, Inc., 12/6/04
        same address

IBuyPlasma

Website: ibuyplasma.com
Address: 298 Fernwood Ave., Edison NJ 08837  [see note]
Phones: 800-886-8575

Domain: registrant: IBuyPlasma, 10/21/02
        252 Conover St., Brooklyn NY 11231
        718-907-9113, sizisk@aol.com

Digital Megastore

Website: digitalmegastore.com
Address: 298 Fernwood Ave., Edison NJ 08837  [see note]
Phones: 877-422-5113

Domain: registrant: Digital Megastore.com Inc., 12/23/01
        181 Van Dyke St., Brooklyn NY 11231

NYS: Digital Megastore.com Inc., 4/23/02
        252 Conover St., Brooklyn NY 11231; CEO Elliot Antebi

Real Deal Shop

Website: realdealshop.com
Address: 298 Fernwood Ave., Edison NJ 08837 [see note]
Phones: 800-819-6342

Domain: registrant: Steven Szklarz, 5/28/02
2552 Coney Island Ave., Brooklyn NY 11223; 718-787-9600, sizisk@aol.com

The Camera Club

Website: cameraclub.com [no longer active]
Address:
Phones:

Domain: This domain has changed hands at least twice since its origiinal 1996 registration.
For at least two years beginning in mid-2000 it operated as a camera dealer under Central Digital's auspices.

   DEALER NOTES:  This family moved from 252 Conover St., Brooklyn NY 11231, in 2006
                             photos of the Brooklyn location at http://donwiss.com/pictures/BrooklynStores/
                             Resellerratings.com has reviews here and here.

   Authorized dealerships: (none that we could find)